Build your Brand

ATHLETES MEAN
BUSINESS

Transform athletic skills into business success through personal branding, communication, and mentorship.

AmplifyU is a partnership between Texas A&M Athletics and Mays Business School. Specifically, the Student-Athlete Engagement Program and the Reynolds and Reynolds Sales Leadership Institute work together to provide student-athletes with educational and experiential opportunities that enable them to develop business acumen and to activate a professional network. Regardless of when or how student-athletes choose to enter the workforce, we are enabling and empowering them to do so.

Take your first steps into the Business world

amplifyone:
Building Brands

Interactive sessions that focus on personal development (e.g., personal branding, self-awareness, social media, personal finance, NIL law, and entrepreneurship) are team taught with Mays Business School faculty and Former Aggie Athletes.

AmplifyAll: Learning Business

Interactive sessions that focus on business acumen and leadership (e.g., accounting, creativity, marketing, problem-solving, and strategy) are team taught with Mays Business School faculty and former Aggie Athletes.

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This is amplifyU

Donors & Corporate Partners

Liliana & Chris Valletta '00 | Sue Ellen ‘81 & Phil Miner ‘80 | Rhonda and Todd Overbergen Family '88 | Higginbotham | Cheri Steensma Morgan '89 | Debbie Hesse '85

Learn From Our

Former Athletes & iNSTRUCTORS

Train with the best

MEET OUR
TEAM

DR. JANET PARISH

INSTRUCTOR

Johnna Melton

ASSISTANT INSTRUCTOR

Amanda Hernandez

Assistant Athletics Director of Student-Athlete Engagement

Emily Del Real

Assistant Director of Student-Athlete Engagement

Chris Valleta

FORMER ATHLETE

DAT NGUYEN

FORMER ATHLETE

ALEX SINATRA

FORMER ATHLETE

Contact Us

amplify YOUR brand.
Athletes mean Business.

Current & Former Student Athletes Contact

Address

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